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Growth Hacking Guide for Event Venues and Suppliers
Growth hacking is the smart use of media and innovative technology to grow your business in the most efficient and effective way. As a marketer at an event venue or supplier, this new white paper immediately brings you up to speed.
The past few months have been a rollercoaster and there will be no change to that. The entire event sector is bleeding and we are not spared either. Nevertheless, we continue to dream of a bright future for events.
5 Light And Sound Tips For Events - Make Sure No One Misses Anything
There are so many points to consider when planning an event, from flowers and decorations to catering and guest lists. One of the most important parts to pay attention to is the audio-visual aspect.
Understanding the Importance of Delegate Management
Correctly handing delegates experience is crucial to the success of an event. Handling vast amounts of delegate information can be both time consuming and difficult for event organisers. Thankfully, a solution exists.
5 Surprising Ways Music Can Affect Your Attendees
There are multiple reasons why you should be cognizant of the music you play at your events, yet there’s one reason that stands out above the rest. It turns out that music can highly influence people's emotional well-being.
Five Ways Technology Adds Value to Business Events
A decade ago, futurists were predicting the death of the meetings industry as a result of technological advancements such as video conferencing and connected workspaces.
Column: When NOT to Schedule Your Event?
One of the first steps when planning an event is deciding when it will actually take place. A step that is pretty often wrongly underestimated, however, quite important for the success of your event.
Column: Don't Think About Limitations But Follow Your Dreams
Event planners don't have it easy these days. You have to be creative and original, but you also have to stick by all sorts of rules. Safety always comes first, but dare to be yourself, dare to dream, have some courage... Try, fall and stand back up again.
TOP 7 Qualities of a Great Event Manager
What does it take to be a great event manager? You might think that nowadays with all the abundance of software to help you plan, manage, market and run smoothly your event it’s been easy to become truly great at that job. Well, you are wrong.
What is a Hybrid Event and How Do You Organize One?
The fact that there is great interest in hybrid events can be inferred from the commonly used search term "What is a hybrid event?". And rightly so.
Road Shows: Tips & Tricks
A road show is highly beneficial for your clients and theirs. The thing about road shows is that you go to them, instead of them coming to you.
Why You Should Remove your Facebook Business Page
Are you under the impression that, as a small business owner, you need to have a business page on Facebook? Think again.
6 Tips to Make Your Online Participants Feel Welcome in a Hybrid Event
The web is full of blog posts and articles about hybrid events. And they have one aspect in common, which I, personally, find really disturbing: they draw a sharp red line between 'live' attendees and 'virtual' attendees.
Stop Using Twitter for Your Event
Twitter is becoming increasingly popular. But the more people use the social network, the more it loses its original power.
Column: 4 Barriers to Overcome to Boost use of Social Media
Everybody wants it. Everybody talks about it. Yet so few actually get it. Of course I am talking about 'the Buzz'. Participants of your next event which go wild on Social Media.
Column: Is the event industry made up of fools!?
"A recent study shows that being an 'event manager' is one of the top 5 most stressful jobs." Seriously. I saw it in black and white in an article. But we're in good company!
Column: 5 Social Media Do's & Don'ts - Rise Above Advertising
Whether or not social media is being used is purely determined by your audience. And simply tweeting about how good your event is makes no sense at all. So what is it about then?
Column: It Doesn't Matter which Social Media You Target!
Which Social Media must I invest in? Is Google+ the new Facebook? Do I need to set up my 'own' social platform? My answer: it makes no difference!
Column: Marketers are Killing Social Media - Please Stop!
Social media is not a marketing tool. Unfortunately, many marketers and sellers are damaging this wonderful new communication technology with their Facebook ads, Promotional Tweets and unsolicited LinkedIn invitations.
Inspiration: Client Embarrasses Advertiser
Classic marketing is dead. This video shows, in a rather painful way, essentially what we are talking about. This is also a source of inspiration for event managers!