News, tips & trends
How to Promote Your Event Despite the New Facebook Restrictions
Well, the thing we feared the most finally happened: Facebook decided to change the rules. Users began seeing fewer viral videos and news articles shared by companies.
How to Get Your Attendees to Publish Event Photos on Instagram
One of the reasons why we plan events is to create as much buzz about our brand as possible.
Why You Need to Talk with Strangers on Events
How to Increase the Traffic for Your Event Website
Have you ever asked yourself why do you want to build a website for your event? While it sounds like a stupid question, take a moment to answer.
TIP! - How to calculate ROI in the real world?
ROI is the profit, benefit or return resulting from your event, expressed as a percentage of its total cost. But how does this work in the real world?
How to Develop Leadership Skills as an Event Professional
As if the logistic stress isn’t enough, event planners also must know how to lead event teams and volunteers. Sometimes we get it right; sometimes we make mistakes that may costs us work efficiency or mutual understanding.
How to Run an Efficient Multilingual Conference
One of the main reasons why people attend events is to acquire fresh information. A successful knowledge transfer is the key to gratifying experiences. The whole point of running events is to spread insights, ideas, ... that has are of high relevance for the attendees.
How to Conduct an In-Depth Event Needs Assessment
Have you ever downloaded one of those generic event planning checklists, believing that the logistic process is the same for everybody? Did you ever try to adjust the management of your event to predetermined to-do lists that actually made no sense? Do you have an event protocol document that you never use?
How to Engage Your Virtual Attendees
Throughout the last years, we've gradually expanded the idea of event experience, making more and more space for the digital environment. Streaming technologies allow us to reach an incredible number attendees.
How to Attract More Attendees with Destination Marketing
Successful events often rely on unique destinations. The benefits of remarkable spaces go beyond just the event journey - they also include the travel experience and interaction with the local community and culture.
How to Apply Neuromarketing to Your Next Event
Having access to valuable marketing resources, you may find yourself applying different strategies. However, between Facebook ads and blog posts written by influencers, you may discover that you're missing something.