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How to Set Up an Efficient Check-in for Your Next Event
If you want to start your event with a disaster, force your attendees to go through endless waiting lines and give them stressful check-in procedures. Also known as accreditation, the event check-in describes the access you are giving to your event and to specific areas at the event.
How to Personalize the Attendee Experience on Events
There’s no shortage of articles about designing and delivering engaging event experiences. Experts all around the world will tell you how important the attendee experience is for the success of your event.
How to Develop a Strong Strategic Vision that Will Boost Your Event
The obvious part of planning an event is defining and setting your goals. The difficult part, however, is running an event that stands on bulletproof strategies.
How to Design a Co-Creation Event
An important trend that will mark the upcoming year is event co-creation. While co-creation isn’t exactly a new concept, it’s strengthened its image as a highly efficient engagement tool.
How to Make Your Team Embrace the Event Technology
It's not always easy to change habits and work dynamics. When people know what works best and have a routine, it can be challenging for them to adopt new tools that will improve the outcomes of their work.
How to Increase the Reach of Your Events with Inbound Marketing
From its beginning, inbound marketing grew into a powerful tool for entrepreneurs and marketers who want to build stronger relationships with their leads and transform strangers into loyal customers.
A Quick Introduction to Risk Management for Event Professionals
The life cycle of an event revolves around uncertainty and multiple risks. From assessing different safety issues to preventing food poisoning, risk management defines our daily activity as planners.
5 Wrong Reasons for Using Event Technology
Nowadays, planners have access to multiple digital solutions that can alleviate the logistic and event marketing workload, scaling up the outcomes. There's no shortage of event management software and apps designed to suit each professional's needs.
How to Build Excitement for Your Attendees
No matter how much you try to plan an engaging event, you'll always run the risk of it being a boring experience.
How to Set Up a Stress-Free Timeline for Your Next Event
Does this sound familiar? Everything around you seems to be collapsing, and you don't know what to do next. You need to make multiple phone calls and answer urgent emails at the same time.
How to Kill Your Event Marketing Plan (and How to Avoid it)
You may hate it, yet you can't ignore it: marketing is the key factor in guaranteeing a higher attendance rate. Powerful marketing campaigns are crucial.
How to Generate Revenue from Your Next Event
There's no shortage of reasons why we plan events. From promoting a brand to gathering likeminded people. But one objective seems to prevail: how can we generate more revenue from our events?
5 Harmful Myths We Believe About Event Professionals
It's impossible to ignore the avalanche of articles out there that describe the qualities a successful event professional must have. As a planner, you must skillfully manage stress and push the boundaries of creativity. You also must learn how to improvise and deliver flawless experiences...
How to Be Creative When the Event is Falling Apart
Have you ever been in either of these situations? Twenty-four hours before your event starts, you discover that there's an air controllers' strike and the speakers can't get to your event. Or, you realize that the band failed to appear.
How to Gamify the Learning Experience of Your Attendees
Apart from networking and changing the environment, people attend events to gain knowledge and learn new things. But the typical classroom event format (with the speaker talking and the audience taking notes) doesn't seem to work anymore.
How to Begin Your Career as an Event Planner
Good news: it's never too late to become an event planner. Age and background are irrelevant when it comes to making a change and pursuing a planning career.
6 Tips for Drones on Your Event
Spectacular aerial footage which completes the report on your event. Drones fly high and humming above your audience. The result: aerial footage of your meeting, event, congress or teambuilding.
How to Create Attractive Save-the-Date Emails
A good event invitation should be preceded by an even better save-the-date email. Similar to a mailing campaign, save-the-date messages should be part of your event marketing strategy.
How to Cut Expenses for Your Next Event
When it comes to cutting planning expenses, there are two types of event professionals: the 'resourceful' ones and the smart ones.
Sabotage your Event with a Bad Registration Form
There's nothing worse for an attendee than staring at a huge and complicated event registration form and not know where to start. An online registration form that you, as an event manager, approved for publishing.
