ISE MD Mike Blackman on the show's widening appeal

ISE MD Mike Blackman on the show's widening appeal

Mike Blackman, Managing Director of Integrated Systems Events, talks about ISE 2020, and why the show has become the 'must attend' event for AV industry professionals.

29 Mini Sandwiches to Delight Your Guests

29 Mini Sandwiches to Delight Your Guests

When planning an event, your catering supplier will often have recommendations and ideas. That’s extremely valuable, especially if you’re not sure what to offer.

How to Hire the Best Event Planning Agency

How to Hire the Best Event Planning Agency

Event marketing is booming. More and more companies plan events to increase brand awareness, attract more leads, close a higher number of deals, strengthen their customer loyalty, and acquire more brand ambassadors.

17 Types of Artists You Can Invite to your Next Event

17 Types of Artists You Can Invite to your Next Event

Entertaining your guests is a difficult endeavor nowadays. People have access to all type of content, videos, and experiences at their fingertips at all times, so it’s almost impossible to surprise them anymore … or is it?

How to Organise Your First Festival

How to Organise Your First Festival

One more year has passed and the 2019 edition of the 'Burning Man' festival has ended, leaving behind ecstatic attendees and multiple images that look like they were taken from a different world.

How to Run Meaningful Events for Younger Generations

How to Run Meaningful Events for Younger Generations

With Millennials entering the workforce and Gen Z slated to make up forty percent of the working population by 2020, the entire events industry is changing based on the expectations of these younger generations.

How to Develop a Signature Event

How to Develop a Signature Event

A signature event is the platform a brand will use to increase awareness, engage sponsors and community leaders, or raise funds for a cause. This type of event is frequently encountered in the nonprofit industry.

15 Mesmerizing Venue Styling Options

15 Mesmerizing Venue Styling Options

Like it or not, the physical space of your event is just as important as your catering or event program. After all, our physical environment affects our mood. The more boring the venue is, the less memorable your event will be.

18 Luxury Events that Inspire

18 Luxury Events that Inspire

Designed to create awe and exquisite emotions, luxury events are one step forward in terms of innovation and experimentation.

What Goals Can You Achieve with Event Marketing?

What Goals Can You Achieve with Event Marketing?

Let me ask you a quick question: Do you know what event marketing is? "Of course", I hear you saying. "It’s the effort I’m putting into promoting my conference or seminar." Your answer is logical. However, it’s not quite right.

How to Surprise Your Guests with Innovative Catering

How to Surprise Your Guests with Innovative Catering

Cutting-edge technology, unique venues, awe-inspiring decor, extraordinary light shows, and unusual networking setups are just some of the things we do to make our events stand out. Whether it’s the logistics, event layout, ...

21 Delicious Mini-Burgers for Attendees Who Love to Eat

21 Delicious Mini-Burgers for Attendees Who Love to Eat

Food is not everything, yet it can definitely play a big part in your attendees’ experience. From fancy finger food to exquisite desserts, organizers will go the extra mile to impress and supply truly memorable catering. However, let’s not discard fast food ...

How to Come Up with Unique Experience Ideas for Your Guests

How to Come Up with Unique Experience Ideas for Your Guests

Attendee experiences are what make your event memorable. This is the core mantra of the MICE industry that we keep repeating to ourselves over and over again. Every time we plan an event, we make sure to add a 'special' detail or dynamic meant to delight people.

How to Increase the Traffic for Your Event Website

How to Increase the Traffic for Your Event Website

Have you ever asked yourself why do you want to build a website for your event? While it sounds like a stupid question, take a moment to answer.

TIP! - What to Look Out for When Hiring a Photographer for Your Event?

TIP! - What to Look Out for When Hiring a Photographer for Your Event?

Like all your suppliers and service providers, the photographer and the cameraman need a good briefing. Otherwise, there is a risk that the results of their efforts will not live up to your expectations.

Critical Things You Learn from Difficult Events

Critical Things You Learn from Difficult Events

Whether you are a beginner or event professional, there’s no shortage of things you’ll be learning from unpredictable and demanding events. Each conference, business breakfast, or seminar you plan may transform into a war zone at any time.

18 Chill Corners You Can Offer at Your Next Event

18 Chill Corners You Can Offer at Your Next Event

Choosing great speakers and designing interactive sessions are crucial for your event. However, people also need nice places where they can relax, enjoy meaningful conversations with fellow attendees, or simply check their work email.

25 Irresistible Event Invitations to Increase Attendance

25 Irresistible Event Invitations to Increase Attendance

Email invitations are an industry standard. But if you want to stand out from the crowd, send your potential attendees personalized letters. After all, everyone gets excited when receiving a real, beautiful invitation.

Mastering the Art of Event Strategy

Mastering the Art of Event Strategy

Let me ask you a quick question: How much time do you spend on strategizing versus planning an event? If you’re like the majority...

How to Get People to Keep their Conference Bags

How to Get People to Keep their Conference Bags

Whether you want to admit it or not, it's painful to prepare more than 500 bags for your attendees knowing that most of them will end up in the trash bin. Apart from being unsustainable and harmful to the environment, this ...

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