What Goals Can You Achieve with Event Marketing?

What Goals Can You Achieve with Event Marketing?

Let me ask you a quick question: Do you know what event marketing is? "Of course", I hear you saying. "It’s the effort I’m putting into promoting my conference or seminar." Your answer is logical. However, it’s not quite right.

How to Surprise Your Guests with Innovative Catering

How to Surprise Your Guests with Innovative Catering

Cutting-edge technology, unique venues, awe-inspiring decor, extraordinary light shows, and unusual networking setups are just some of the things we do to make our events stand out. Whether it’s the logistics, event layout, ...

21 Delicious Mini-Burgers for Attendees Who Love to Eat

21 Delicious Mini-Burgers for Attendees Who Love to Eat

Food is not everything, yet it can definitely play a big part in your attendees’ experience. From fancy finger food to exquisite desserts, organizers will go the extra mile to impress and supply truly memorable catering. However, let’s not discard fast food ...

How to Come Up with Unique Experience Ideas for Your Guests

How to Come Up with Unique Experience Ideas for Your Guests

Attendee experiences are what make your event memorable. This is the core mantra of the MICE industry that we keep repeating to ourselves over and over again. Every time we plan an event, we make sure to add a 'special' detail or dynamic meant to delight people.

How to Increase the Traffic for Your Event Website

How to Increase the Traffic for Your Event Website

Have you ever asked yourself why do you want to build a website for your event? While it sounds like a stupid question, take a moment to answer.

TIP! - What to Look Out for When Hiring a Photographer for Your Event?

TIP! - What to Look Out for When Hiring a Photographer for Your Event?

Like all your suppliers and service providers, the photographer and the cameraman need a good briefing. Otherwise, there is a risk that the results of their efforts will not live up to your expectations.

Critical Things You Learn from Difficult Events

Critical Things You Learn from Difficult Events

Whether you are a beginner or event professional, there’s no shortage of things you’ll be learning from unpredictable and demanding events. Each conference, business breakfast, or seminar you plan may transform into a war zone at any time.

18 Chill Corners You Can Offer at Your Next Event

18 Chill Corners You Can Offer at Your Next Event

Choosing great speakers and designing interactive sessions are crucial for your event. However, people also need nice places where they can relax, enjoy meaningful conversations with fellow attendees, or simply check their work email.

25 Irresistible Event Invitations to Increase Attendance

25 Irresistible Event Invitations to Increase Attendance

Email invitations are an industry standard. But if you want to stand out from the crowd, send your potential attendees personalized letters. After all, everyone gets excited when receiving a real, beautiful invitation.

Mastering the Art of Event Strategy

Mastering the Art of Event Strategy

Let me ask you a quick question: How much time do you spend on strategizing versus planning an event? If you’re like the majority...

How to Get People to Keep their Conference Bags

How to Get People to Keep their Conference Bags

Whether you want to admit it or not, it's painful to prepare more than 500 bags for your attendees knowing that most of them will end up in the trash bin. Apart from being unsustainable and harmful to the environment, this ...

19 Lit Letter Ideas to Brand Your Event

19 Lit Letter Ideas to Brand Your Event

Decoration is always a challenge, especially if your budget is limited or you’re stuck on how to transform the venue. Luckily, lit letters can be a good idea for your space.

How to Build a Strong Event Brand

How to Build a Strong Event Brand

Running an event here and there can strengthen the image of your brand or attract prospects who can later become your customers. Most companies see events as a good marketing and communication tool.

15 Outdoor Activities Your Guests Will Enjoy

15 Outdoor Activities Your Guests Will Enjoy

It are the last summer days, and keeping your attendees enclosed in the venue spaces all day long may not be such a good idea. People want to enjoy the sun, fresh air, and green grass.

Things to Consider When Streaming Your Event

Things to Consider When Streaming Your Event

Nothing has changed in the events industry. We still do the same things we did 50 years ago: meeting each other to discuss different topics, build important connections, and listen to industry leaders.

Mistakes You'll Make When You Plan Your First Event

Mistakes You'll Make When You Plan Your First Event

Planning your first event is like walking through burning coal without any preparation, no matter how much you’ve read.

18 Ideas for Your Event Coffee Breaks

18 Ideas for Your Event Coffee Breaks

Regardless of the type of the event, the industry, or the theme, coffee breaks are a must. Not only do they give attendees a few moments of relaxation while digesting the new information they just learned, but they also ...

15 Sensorial Experiences Your Guests Will Enjoy

15 Sensorial Experiences Your Guests Will Enjoy

What makes an event experience? Is it the knowledge and insights people get from the speakers? Or is it the networking session...

Radical Measures to Prevent Distractions at Your Event

Radical Measures to Prevent Distractions at Your Event

One of the reasons we might believe that events are more efficient than online communication or advertising is the live experience factor.

23 Canapé Spoon Ideas for Your Event Menu

23 Canapé Spoon Ideas for Your Event Menu

Are you not feeling creative enough when it comes to your event catering options? Maybe traditional finger foods have become boring...

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