8 Tech Tools for Better Live Events

8 Tech Tools for Better Live Events

Social media, mobile apps and video conferencing are making it increasingly easier to attend events remotely. Nevertheless, nothing beats attending one live. Even then, new technologies are playing a practical role.

Column: Marketers are Killing Social Media - Please Stop!

Column: Marketers are Killing Social Media - Please Stop!

Social media is not a marketing tool. Unfortunately, many marketers and sellers are damaging this wonderful new communication technology with their Facebook ads, Promotional Tweets and unsolicited LinkedIn invitations.

Inspiration: Client Embarrasses Advertiser

Inspiration: Client Embarrasses Advertiser

Classic marketing is dead. This video shows, in a rather painful way, essentially what we are talking about. This is also a source of inspiration for event managers!

YouTube Live Streaming Now Available for Small Events

YouTube Live Streaming Now Available for Small Events

YouTube has been live-streaming major events and festivals such as Tomorrowland and Lowlands for quite some time now. Google, however, is now providing smaller events access to live streaming as well.

10 TIPS on Hiring Event Staff

10 TIPS on Hiring Event Staff

The success of any event depends on your staff and their interaction with your audience. That's why it’s important to pay careful attention to who you hire.

Coolest Colors for Your Event

Coolest Colors for Your Event

Following New York fashion week, Pantone has released the hottest new colors for the spring and summer of 2014. This is a source of inspiration for both event planners and event decorators.

Drone Crashes at Event

Drone Crashes at Event

A camera drone crashed into the stands during a public event. The crash once again raises questions about the safety of drones at well-attended events.

TOP 10 Event Venues

TOP 10 Event Venues

The leading music industry magazine Billboard recently published the sales figures of event halls all over the world for the period between 1 November and 31 May of 2013.

Don't let your Twitterwall become a #fail

Don't let your Twitterwall become a #fail

Nowadays you see Twitterwalls popping up on a lot of events. The basics of a Twitterwall is a big screen or projection where attendants' tweets with a specific hashtag are being display.

PR Stunt goes Awry: 20 Injured

PR Stunt goes Awry: 20 Injured

An LG public relations event in Seoul (South Korea) got completely out of hand. Twenty people were injured upon introducing the new G2 smartphone.

What Impact will Russian Anti-Gay Law have on the Event Industry?

What Impact will Russian Anti-Gay Law have on the Event Industry?

What impact will the new Russian anti-gay law have on the Winter Olympics in 2014? Will the Russian events sector be affected by the law? If you plan to organize anything in Russia you'd better make sure that your guests are not gay.

Start-Up: Whales On Waves

Start-Up: Whales On Waves

Interactive meetings and conferences are the future. Whales On Waves is a start-up company that is harping on this trend, offering a complete solution for getting your participants actively involved in your meetings.

John Cleese Offers Tips for Events

John Cleese Offers Tips for Events

John Cleese, the British actor who played the temperamental hotel owner Basil Fawlty in the Fawlty Towers TV series, gives 4 useful management tips which will come in handy when organizing events.

16.000 Words in Meeting Industry Explained

16.000 Words in Meeting Industry Explained

Meetings industry terminology is now available at your fingertips thanks to IAPCO's new on-line dictionary.

Bribery scandal with 'fake' conventions

Bribery scandal with 'fake' conventions

Pharmaceuticals Group GSK has funnelled bribe money to doctors through consultancies in order to drive up the selling prices of its products. The event agencies sent GSK invoices for conventions that never came to pass.

Discover our Effective Advertising Solutions

Discover our Effective Advertising Solutions

If you aren't looking for new customers, go ahead and disregard this article. It'll be a total waste of time. After all, you don't need to know how to reach 125,000+ event organisers (your prospects!) with a minimal budget. Getting curious?

Start-Up: RealLifeConnect

Start-Up: RealLifeConnect

RealLifeConnect uses the power of NFC or smart badge. Using a simple swipe of their badge, participants can share their experiences during an event.

29 ways to stay creative

29 ways to stay creative

Organizing an impressive event that leaves a long-lasting impression on your guests hinges largely on 'creativity' (or, of course, an unlimited budget). There are no less than 29 ways to boost your creativity in this video!

Panasonic Investigates the Advantages of Laser projectors

Panasonic Investigates the Advantages of Laser projectors

Boasting more durability, better performance and a smaller carbon footprint, LED/Laser projectors offer numerous advantages in comparison to their conventional counterparts.

New eBook for Event Planners Full of Great Ideas

New eBook for Event Planners Full of Great Ideas

EVENTS² is a reference guide for every organizer of events, congresses, meetings and parties. This new edition is thicker than ever before, offers more depth and insight, and also contains a whole host of entirely new topics.