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How to Protect a Trademark?
How do you protect a brand? I ask Bart Van Besien, lawyer at Sirius Legal.
How do you Efficiently Share Information?
How do you efficiently share information? Do you send an email? Plan a meeting? Or organize an event? I ask communications specialist Frederik Imbo.
How to Build an Online Community?
A strong online community around your event also causes your events to come to life online. But how do you build a strong community? I ask social media expert Sofie Verhalle.
When you think about marketing automation it's perhaps not easy to see the link with events. And yet marketing automation holds quite some promise for event organizers.
Pop-ups are everywhere these days. It's a whole new way of interacting with consumers. Studio guest Dieter Veulemans of Citycubes tells me the ins and outs on how to open your own pop-up.
Why the Data Network at Your Event Deserves More Attention
A good informatics network on your event is crucial to facilitating all communications, notifications, security and cash register activity on your event. We are so used to having internet always and everywhere and yet a stable data network on an event is not as evident as you might think.
10 Core Competences for Customer-Oriented Communication
Frederik Imbo will share ten core competencies regarding customer oriented communication. Each a practical tip to make the experience of your customer or attendee more pleasant. Allowing you to become more effective as a seller or service provider.
Impact of the New European Privacy Regulations
There are new privacy regulations in the European Union, and this has quite a bit of impact. Also for event planners and event companies. Lawyer Bart Van den Brande explains clearly what this means.
What can we Learn from 1st Pan-European Industry Survey?
The first pan-European study in the live communication industry predicts a growth of the events industry with increasing or consistent budgets. Initiator Maarten Schram of LiveCom Alliance can tell us all about it.
What to Look Out For when Renting a Tent?
What should you be looking out for when you’re renting a tent for your event? Kevin asksTim Smedts of De Boer tents. They also discuss the safety, the newest options in tent structures and the costs involved.
In this eventplanner.tv episode we'll be discussing why venue sourcing is playing a key role in the event cycle and how it changes your life as an event planner. Kevin's studio guest for today is etouches’ vice president sourcing and hospitality solutions, Mike Mason.
How to Deal with Pickpockets on Events?
How do you deal with pickpockets on your event? Who could answer this question more effectively than a thief himself? Dominik Messiaen knows the trade and explains how pickpockets do their business, and how you can combat them.
Data-Driven Marketing for Event Planners
How do you use data driven marketing to get more out of your events? Kevin discusses this with data marketer Kris Vranken.
Drones - Possibilities on Events
Drones offer quite a few new possibilities for events. Not only do they make great aerial shots you can also use them to improve the security of your event, or even as part of the show. In this eventplanner TV episode, Kevin talks to drone pilot, Seppe Koop, about what you can do with drones in your event.
Real-time Insights in Event ROI
We all know by now what event ROI is, but how do you take control of your event data to have real-time insights into how your event performs? Kevin's guest, Bill Bosak is an expert in the field of data and analytics at etouches.