Augmented reality is not new anymore, yet very few event professionals are taking full advantages of its possibilities.
Augmented reality, which is an interactive experience in a real-world environment enhanced by computer-generated information, can help you upscale the entertainment, the venue, or the event design itself. Not sure how you could use it at your next event? We’ve got you covered. Here are some examples of augmented reality use at events and its extended impact on the guests’ experience.