Product Launches

Are you going to do a product launch? This is exciting, because organizing a product launch is key to getting your product or service to sell well afterwards. Attracting attention is the message! These companies help you organize your product launch.

Weis Events

Weis Events

Write review Arnhem

Weis Events assures you of the day or evening of your life! All preparations are taken out of your hands for an optimal event.

The Event Company

The Event Company

Write review Amsterdam

A business event or meeting? Then we always start with the question: what is the purpose? Every occasion has its own objective and is unique.

3vents bvba

3vents bvba

Write review Hasselt

3vents is an event agency with only one mission: to give you a unique experience. We strive to organize a suitable event for every customer.

S4Events bv

S4Events bv

Write review Haarlem

S4: The fresh wind through your event. S4Events is the refreshing event agency. We can't wait to share our original ideas with you. A new and innovative organization agency, but with a wealth of experience and references.

NEKZT evenementen

NEKZT evenementen

Write review Soesterberg

Thinking up and putting down an event that leaves a lasting impression? Then NEKZT is your partner. Whether it is a conference, symposium, open day, product presentation, anniversary party or road show.

Bax Projects bv

Bax Projects bv

Write review Wijk bij Duurstede

Bax Projects stands for everything that has to do with brand and activity ... and stands for really being able to create something distinctive.

Events on the Move

Events on the Move

Write review Kortrijk

The organization of team building events is part of the core activity of Events on the Move. Our team consists of employees with diverse backgrounds who are able to turn every event into a professional and unforgettable event.

WMX Events & Communications

WMX Events & Communications

Write review Bennebroek

We are a creative agency with a flair for events and communication. For over 18 years, we have been working for and with our customers on dreaming up and organising exciting, inspiring events and experiences.

Evenementenbureau Second Events

Evenementenbureau Second Events

Write review Annen

Your agency for organizing attractive programs.

Noraé Event Creators

Noraé Event Creators

Write review Sneek

Van der Meulen Business Events is an agency for event marketing and experience communication. Our passion is creating and organizing events in which we communicate your message in a surprising way.

Show ON

Show ON

Write review Eindhoven

Looking for a creative designer who can help you stand out from your competition? Let your visitor, (potential) customer or employee be surprised with high-profile designs of internships, brand activations and creative concepts that match your vision!

VWL Consult & Events

VWL Consult & Events

8 reviews Wevelgem

B2B events, B2C events, B2P events, Recreation events, Cultural events, Organizing seminars or receptions

Minth

Minth

Write review Herent

Tailored business communication. Minth is your ideal partner for all your business communication.

Sesam

Sesam

Write review Westmeerbeek

We provide an organization tailored to your needs and requirements and tailored to your company. SESAM ensures a flawless course and a successful event entirely within the set budget.

Event Market

Event Market

Write review Antwerpen

We identify the right partners for each event, who we bring together at the event location. Thanks to a well thought-out briefing, we know how to make a strong whole of all our partners, which is well organized and has a beautiful appearance.

RARE bv

RARE bv

Write review Amsterdam

RARE invents and produces business and culinary events!

Kaat&Co events & campaigns

Kaat&Co events & campaigns

Write review Breda

KAAT & CO is a full service event agency specialized in the creation of business events. Goals are translated into live communication, the ultimate way to communicate a message and to get in touch with your target group.

Grand Events

Grand Events

Write review Hasselt

Grand Events is a headstrong event agency for corporate events and private parties. Self-wise means in its own way.

DOT.Events

DOT.Events

Write review Roeselare

Whatever you choose, we assist you personally in organizing your party or event. You can choose from different formulas or we organize an event with tailor-made catering.

BINK

BINK

Write review Driebergen-Rijsenburg

BINK. Organization office of Utrecht origin. Active in corporate events, public events, incentives and product introductions. Organizing is a broad concept for BINK. We combine experience in events and incentives with knowledge of communication.

What2See Meeting Design

What2See Meeting Design

Write review Antwerpen

Every conference or meeting, every event is about communication. Every communication carries a message that must be translated to a target group. La Scena Project Management is the link between client, implementers and public.

MeetMarcel

MeetMarcel

Write review Brugge

Marcel is who we are, our creative karma. He is the constant in a team of diverse and inspiring characters. Powerful and sophisticated. Subtle but striking.

Creationz

Creationz

Write review Keerbergen

We are a full-service event agency that organizes with passion, know-how and strategy. We create a unique and above all creative added value for small, medium and large corporate or B2B events, exhibitions, fairs, launches, etc.

IINII

IINII

Write review Hollandsche Rading

We are IINII, the fair traders of the event industry. Professionals with an unprecedented fresh look at organizing events.

Hendrickx Feesten Traiteurs

Hendrickx Feesten Traiteurs

Write review Tielen

Tired of party rooms and formulas, well-trodden paths and pre-chewed ideas? Hendrickx Feesten first listens to what you expect yourself.

Eyedo

Eyedo

Write review Veldhoven

EYEDO Creative Business Support specializes in bringing together your objectives and the expectations of your customers.

Moodz | we create. you celebrate

Moodz | we create. you celebrate

Write review Gilze

Moodz is the agency for memorable events. We organize customized business events that enchant.

Organisatie Studio

Organisatie Studio

Write review Enschede

Organization studio is an organization office where you can go for structured organization within the events. With my enthusiasm, overview and personal approach, I give structure and form to the most chaotic matters.

The Celebration Company

The Celebration Company

Write review 's-Hertogenbosch

Your event, a unique and unforgettable moment! By combining creativity, transparency and hospitality with your wishes, I and my team successfully organize a unique and unforgettable event for you!

Louder. brand activation

Louder. brand activation

Write review 's-Hertogenbosch

We take care of the creative interpretation of your message. Whatever that message is. Whoever it is intended for. And whenever you want. We invent, design, organize and produce. In print, film, online or live.

Most recent reviews

Average review score 9.7/10. Based on 430 reviews about companies in the category 'Product Launches'.

Ofcores

Ofcores

Perfect

|Friederike Jaich (EU Tax Observatory)|21/06/2022

Of Cores helped us to organize our first high-level annual conference in Brussels. We have been working with Bianca and Nathalie who have been really friendly, reactive, proactive, professional, and flexible during the whole process despite June being a very busy month in Brussels. We were really happy with their service, the whole conference went super smoothly without any problems. They provided high-quality technical support and ensured a perfect finish of the decor. They exceeded our expectations by far and we will definitely be working again with Of Cores for our future events.

BIZZevents bv

BIZZevents bv

June 2022

|Roland Schleusner (Nerthus)|15/06/2022

I asked BIZZevents to organize a party for about ninety participants. They gave tips for the venue, the type of atmosphere, the caterer and the DJ.
The organization was perfect, without any problem.
For me they passed with great distinction.

Ofcores

Ofcores

Perfect first collaboration

|Delphine Steck (Powwow)|10/06/2022

We collaborated for the shooting of images during a summit.
The Ofcores team was very reactive and friendly despite all the organization of the summit they had to manage at the same time.

To The Point Events

To The Point Events

Satisfied customers!

|pommeline claesen (iinno-benelux)|03/06/2022

A very pleasant collaboration, easily accessible, good communication,... From design - implementation - follow-up, everything went smoothly. We are still very satisfied with our stand!😍

Product Launches

You are more than ready. Your new product or service is shining and ready to be launched. You have thought very carefully in advance: after market research, it appears that your new product is a must-have for your target group. This means that in your product roadmap you know perfectly who your target group is, and with which pains they are struggling. You will solve these problems with your new product or service.

A product launch is a lot of work. You have to come up with a nice concept, outline a marketing plan, find a suitable venue, provide catering, rent AV equipment, provide a promotion team, engage an event agency and so on. The list of to-do's is very long at a product launch. That is why a professional party that helps you with your product launch via a product launch plan is a great idea!

Product launches from A to Z

Everything starts with good planning when you are going to launch a new product. Drawing up a timeline, which lists all the steps you need to take to meet your deadline, is useful. Think of timings where your sales team, partners (advertising, promotion) and suppliers have to join in. You can also work digitally: we offer rock-solid professional event planning software, which is also completely free.

The phase that follows is sometimes called the pre-launch phase. You organize yourself according to the moment supreme: the product launch itself. You build tension towards your target group (what can they expect). And at the same time, you also create a bond of trust with them. You do this by sharing valuable information and profiling yourself as an expert.

Leaking a little information to the press, when you are going to do a product presentation, is not wrong. Look at Apple and Tesla. It functions! You let the press and, more importantly, your community speculate about your new product or service. The official press release is then before the launch date itself.

Fortunately, you are not alone in the world, involve your partners in your product launch. Those who have an interest in your product will be extra motivated to support you with your product presentation. You have a 'no', you can get a 'yes', just dare to ask for help. That collaboration can be very creative, or your partner can put your press release on his website, with a short explanation of how he contributed to the creation of the new product.

Today you can no longer do without: ambassadors or influencers. Send them your product a few weeks before the official launch, or show them your service. Encourage them to try your product and post it. Your marketing team can of course also place advertisements or do social media campaigns, but the 'voice' of an influencer that comes from the target group itself comes across more authentic and is valued more highly.

The product introduction itself? Surprise your target audience!

Do something unexpected, a publicity stunt with your new product in a central role.

With product presentations you can show your product to the world. And there are other possibilities to surprise the people in your target group. Examples include product videos, free demos, high level give-aways and downloads. Or promotions where people can test your new product for a while and get their money back if they are not satisfied. For example, also search for events or fairs where you can present your new product.

If you focus your product launch around one specific moment, you will focus all your communication, your social media, direct emails, website and so on, on that moment. Of course you can. But you can also opt for a different approach where you spread your campaign to introduce your new product over several weeks, instead of communicating everything at once. Repetition works, remember?

And post-launch: keep communicating after your product launch, for example about new features, satisfied users, and so on. Don't let it be a calm after the storm, because returns can also be achieved during this period. Not all your warm leads buy immediately when you introduce your new product. In this post-launch period you also have to convince the doubters and get to work with their objections.

Brand protection

You have that fantastic product? How does it remain your product? For that you have to protect and register your trademark. This way, your brand name is protected against competition that would use an identical or very similar name. If this does happen, you can take legal action.

Are you going for a product launch?

Do you want to launch a new product with a fantastic event? Then the companies in the list below can help you. They are happy to support you in the planning, organization and follow-up of your product launch. Thanks to their knowledge and expertise in launch strategies, surprising concepts and professional guidance, you can count on a successful product launch and your new product will become a star!

Your company in this list?

Are you an expert in organizing product launches? Then add your company to the list below. This is how it works: you create a free business page. Provide clear photos and clarifying texts. Off you go: as a product launch expert you will come across countless professionals who organize product launches, in other words your potential customers.

If you want to discover other high level tools that boost your company in addition to this way of marketing, including on social media, please contact our marketing team. They will be happy to draw up an action plan for you, which scores in the middle of your target group.

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Articles

How to Promote and Run a Product Launch Event

How to Promote and Run a Product Launch Event

Do you remember the biggest product launch of this year? Here’s a hint: It happened in September and has the Apple logo on it. Do you think you could help your clients to achieve the same enthusiasm from their followers, leads, and customers?