Product Launches

Are you planning a product launch? This is exciting because organising a product launch is key to getting your product or service to sell well afterwards. Attracting attention is the message! These companies help you organise your product launch.

KOBO Crew en Events bv

KOBO Crew en Events bv

Write review Tilburg

The best match for every phase of your event! KOBO Crew & Events is the full-service event agency in the North Brabant region!

WTP Produkties

WTP Produkties

Write review Den Bosch

With over 20 years of experience, we are your perfect partner for the organization, guidance and care of tailor-made solutions for every client and every event.

Mel Events

Mel Events

Write review Antwerpen

We are a passionate events agency that takes care of you from A to Z. You can hire us for the organization and coordination of your garden party or wedding. You have also come to the right place for company parties or company incentives and travel.

Luxweddings

Luxweddings

Write review Hoogstraten

At Lux we create unforgettable wedding experiences. As a leading company in the wedding industry, we offer a wide range of services, such as wedding planner, master of ceremonies and event planner.

Agence Brand et Consultant

Agence Brand et Consultant

Write review Saint Paul

The Brand et Consultant agency in Reunion stands out for its expertise in tailor-made events. We are committed to designing innovative events, perfectly suited to your objectives, your audience and your budget.

Eventify

Eventify

Write review Sterpenich

Eventify is an innovative place that transforms your idea into an unforgettable event!

Great Impact bv

Great Impact bv

Write review Wijk bij Duurstede

We are Great Impact. Ambitious. Surprising. Different from others. We breathe, dream, think and do events.

Proekta

Proekta

Write review Moscow

We are brand experience and event marketing agency. Since 2011 we helped more than 80 global companies from all continents to come in, launch and develop their products, services and partnership programs.

Elegant Events

Elegant Events

Write review Roeselare

Do you dream of a party that your guests will talk about for a long time? Then you have come to the right place. At Elegant Events we specialize in the A-Z organization of private parties, weddings and corporate parties.

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Conective

Write review Raamsdonksveer

In the Netherlands, Damenson Unlimited is a company with 'unlimited' possibilities in the field of ICT, Multimedia & Entertainment.

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Health Events

Write review Ternat

Health Events focuses on organizing events, seminars, study days, symposia and congresses on current topics from both social and business economic sectors.

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Eleven3

Write review Brussel

Our creative concepts are designed to take into account all the wishes of the client.

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New Way 2 Go

Write review Antwerpen

NEW WAY 2 GO has extensive experience in organizing large and small-scale trade and public fairs, events and congresses. You have also come to the right place for small company parties, staff outings or open days.

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DiGiDRIVE

Write review Roeselare

Demeyere Events organizes small and large events for all budgets. By focusing on hospitality and a close relationship with the customer, my goal is to organize the perfect event for you.

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Beo

Write review Antwerpen

Exhibitions, Events and On-field communication

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Sepia Events nv

Write review Beveren

SEPIA offers its customers tailor-made solutions around BRAND PRESENCE and CUSTOMER EXPERIENCE at locations where the consumer comes into contact with the Brand or Product such as points of sale (POS), events or pop-ups.

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With Arti - Events and more

Write review Den Haag

Surrender to event management and show what the possibilities of your company are. The possibilities are enormous and can be adjusted as desired.

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Zento - Huize van Hasselt

Write review Roosendaal

Zento, agency for impact is a full service organization agency that has been creating, developing and executing high-quality events, campaigns and video productions for almost 10 years.

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Claros

Write review Lanakan

You brief us about your wishes and we organize your event ... while you should not lose sight of your business and everything that goes with it.

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The Event Agency

Write review Oisterwijk

The Event Agency stands for passion, fun and professionalism. We are a full service organization agency that likes to make things as easy as possible for you.

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Festevents bv

Write review Geraardsbergen

Organizing is custom work! Are you as a company or private individual looking for a perfect organization of your event, look no further and contact us, we are more than just an event agency.

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De Aanleiding eventmanagement

Write review Hengelo

De Aanleiding event management, with its Twente roots, is specialized in organizing events for both the business and private market. Based in Hengelo, we work with 10 experienced, enthusiastic employees.

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Comith

Write review Affligem

Organizing an event yourself requires so much resources and time that your core activities suffer. Comith Event works out a strong concept together with you and takes care of all practical tasks from then on.

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Totem - Total Event Management

Write review Leiden

TOTEM specializes in organizing meetings where information transfer is central. Whether it concerns the presentation of a new product, a conference or a staff meeting ...

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All Incentives

Write review Breda

All Incentives is an organization agency for business activities. We organize company outings, team building or promotional activities and product launches, as well as anniversary celebrations and network meetings.

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MCI Amsterdam

Write review Amsterdam

Performance Improvement is the partner in activating people, brands and organizations. We do this through the use of B2B events, staff events, incentive campaigns and incentive trips.

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FCM Meetings & Events

Write review Zaventem

FCM Meetings & Events takes care of all your events, as well as incentives, seminars and congresses all over the world.

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Aventiq event company

Write review Hilversum

Aventiq is an event agency specialized in internal communication for the B2E and B2B market. We have various in-house departments to serve our customers: custom-made events, media productions, technical production and interactive tools.

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Mooij Geregeld Evenementen

Write review Schagen

Mooij arranged is a dynamic company with the main goal of having every event, from company outing, conference, bachelor party, open day, anniversary, to wedding, successful but above all "Mooij Geregeld" take place.

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M12 / Indept

Write review IJmuiden

M12 is independent and focuses on marketing events, campaigns, brand activation, cultural programming and concepts in communication. And does so with profound meaning.

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Most recent reviews

Average review score 9.74/10. Based on 597 reviews about companies in the category 'Product Launches'.

To The Point Events

To The Point Events

40 years of Prik&Tik

|Filip Sevens (Cv Prik&Tik)|10/10/2024

For the organization of our 40th anniversary Prik&Tik party we had set high standards from the start. To The Point Events, with Robin Paesen as the driving force for our event, has more than exceeded our expectations! What an organization and what a result! All guests were also Op&Top satisfied and even blown away! Let's drink one to that! 🥂

Lust4Live - Eventbureau

Lust4Live - Eventbureau

Our customer day was a success!

|Aïsha Maes (AY - Consult)|30/09/2024

Thank you very much for organizing our customer day at the beginning of March and the good service.
I was very happy and so were my guests, just like at the previous events.

Lust4Live - Eventbureau

Lust4Live - Eventbureau

What a stylish event! ?

|Steven Stijnen (Stijnen Technologie)|30/09/2024

😮Now that was a very stylish event that you organized for us.
😀Glad everything went so smoothly.
Steven Stijnen

BIZZevents bv

BIZZevents bv

Wedding

|Vincent De Smet|29/09/2024

We planned our wedding party at our home in Dilbeek via BIZZevents. Our choice for BIZZevents was made based on the excellent reviews and our experience at events organized by them, which we attended in the past years. Given their location in Lennik, we could also keep it local that way.
It is with great pleasure that we can further confirm all these positive notes. Luc was our main contact person and made true what is described on their website: starting from a blank sheet and organizing a carefree party.
The organization started months in advance and was very concrete from the beginning, from decoration to catering and the spatial organization in our home. Luc is clearly someone with experience who knows his world. Inevitable setbacks were dealt with in a very short time with elegant and equal solutions.
It wasn't until the day before the event that we really realized what Luc can do. As the Elon Musk of event planning, Luc is not only involved in the organization, but also personally helps out on the work floor, such as hanging lights and decorating our location down to the smallest detail. What sets him apart from Elon Musk is that Luc is very accessible and friendly, and no question is too much for him.
In short, a personal approach and a carefree party is what was promised, and what was also delivered. We could not have imagined our wedding party better than the party that BIZZevents organized for us.
This way we will have lifelong positive memories of one of the most beautiful days of our lives. Priceless!

Product Launches

You are more than ready. Your new product or service is shining and ready to be launched. You have thought very carefully about everything: after market research, it appears that your new product is a must-have for your target group. This means that in your product roadmap, you know perfectly who your target group is, and what they are struggling with. You will solve these problems with your new product or service.

A product launch is a lot of work. You have to come up with a nice concept, outline a marketing plan, find a suitable venue, provide catering, rent AV equipment, provide a promotion team, engage an event agency, and so on. The list of to-dos is very long at a product launch. That is why a professional planning company that helps you with your product launch, with a product launch plan, is a great idea!

Product launches from A to Z

Everything starts with good planning when you are going to launch a new product. Drawing up a timeline, which lists all the steps you need to take to meet your deadline, is useful. Think of times when your sales team, partners (advertising, promotion), and suppliers have to join in. You can also work digitally: we offer rock-solid professional event planning software, which is also completely free.

The phase that follows is sometimes called the pre-launch phase. You organise it according to the 'moment supreme': the product launch itself. You increase the enthusiasm of your target audience (what can they expect). And at the same time, you also create a bond of trust with them. You do this by sharing valuable information and profiling yourself as an expert.

Leaking a little information to the press, when you are going to give a product presentation, is not wrong. Look at Apple and Tesla. It works! You let the press and, more importantly, your community speculate about your new product or service. The official press release is then before the launch date itself.

Fortunately, you are not alone in the world, involve your partners in your product launch. Those who have an interest in your product will be extra motivated to support you with your product presentation. Without asking you will never know what you can gain. Just dare to ask for help. That collaboration can be very creative, your partner can put your press release on his website with a short explanation of how he contributed to the creation of the new product.

Today you can no longer do without: ambassadors or influencers. Send them your product a few weeks before the official launch or show them your services. Encourage them to try your product and post it. Your marketing team can, of course, also place advertisements or do social media campaigns, but the 'voice' of an influencer from your target group comes across as more authentic and is valued more highly.

The product introduction itself? Surprise your target audience!

Do something unexpected, a publicity stunt with your new product taking a central role.

With product presentations, you can show your product to the world. And there are other possibilities to surprise the people in your target group. Examples include product videos, free demos, high-level giveaways, and downloads. Or promotions where people can test your new product for a while and get their money back if they are not satisfied. For example, also search for events or fairs where you can present your new product.

Of course, you can focus your product launch around one specific moment, you will focus all your communication, your social media, direct emails, website, and so on, on that moment. But you can also opt for a different approach where you spread your campaign to introduce your new product over several weeks instead of communicating everything at once. Repetition works, remember?

And post-launch: keep communicating after your product launch, for example, about new features, satisfied users, and so on. Don't let the flame die out because returns can also be achieved during this period. Not all your leads buy immediately when you introduce your new product. In this post-launch period, you also have to convince the doubters and get to work with their objections.

Brand protection

You have that fantastic product. How does it remain your product? For that, you have to protect and register your trademark. This way, your brand name is protected against competition that would use an identical or very similar name. If this does happen, you can take legal action.

Are you going for a product launch?

Do you want to launch a new product with a fantastic event? Then the companies in the list below can help you. They are happy to support you in the planning, organisation, and follow-up of your product launch. Thanks to their knowledge and expertise in launch strategies, surprising concepts, and professional guidance, you can count on a successful product launch and your new product will become a star!

Your company on this list?

Are you an expert in organising product launches? Then add your company to the list below. This is how it works: create a free business page, provide clear photos and clarifying texts and off you go. This way, as a product launch expert, you will get noticed by countless professionals who want to a organise product launch, or in other words, by your potential customers.

If you want to discover other high-level tools that boost your company in addition to this way of marketing, including social media, please contact our marketing team. They will be happy to draw up an action plan for you, which targets your target group.

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Articles

How to Promote and Run a Product Launch Event

How to Promote and Run a Product Launch Event

Do you remember the biggest product launch of this year? Here’s a hint: It happened in September and has the Apple logo on it. Do you think you could help your clients to achieve the same enthusiasm from their followers, leads, and customers?