The Reef

The Reef is a large creative campus in downtown Los Angeles, with Magic Box serving as its dedicated event venue. Event organisers can explore an extensive range of indoor and outdoor spaces for exhibitions, brand experiences, product launches, festivals, talks and other large gatherings.

The campus offers more than 220,000 square feet of configurable event space. Its indoor facilities span three connected levels, with exhibition and activation halls, programme areas and meeting rooms. Outside, a substantial event lot can accommodate festival-style gatherings and outdoor activations. Organisers can hire individual areas or consider larger configurations, including campus-wide use, depending on the needs of their production.

The spaces are designed to support different event formats, from trade and consumer expos to immersive brand environments, public events and long-term installations. Past productions featured on the venue's website include major brand experiences and live events, giving planners a sense of the scale and range of possible uses. The venue also promotes event services and in-house creative support, so planners can discuss the practical requirements of their project directly with the team.

Located at 1933 South Broadway, The Reef has two private parking lots with a combined 1,100 spaces. Organisers can contact the Magic Box team to check availability, discuss a suitable layout and arrange a venue walkthrough. The Reef's wider creative community and downtown setting make it a practical option for planners seeking a substantial, adaptable Los Angeles venue for exhibitions, festivals or experiential events.